a lot of ideas were passed around and tried out on the way to the final look of the print image.
From colorful to reduced palettes, more literal to completely over the top interpretations, from liquid to graphic - here's some of them:
Client: Nike USA Inc.
Producer: Corey Green
Global Brand Designer: Pascal Fritz
Creative Director: Manuel Casasola Merkle
Producer @ Aix: Julian Fischer
Artists: Manuel Casasola Merkle, Lars Korb, Jordi Pagès, Santi Zoraidez