Character Design
BMW i Vision Dee recognises you, intelligently adapts to you and welcomes you with your personal avatar on the driver’s side windows. By automatically opening the doors, she welcomes you in a personalised way.
Credits
Client: BMW Group Design
Project Lead: Clemens Großlercher, Kai Langer
Technology Partner: Journee Technologies GmbH
Creative Direction: Christian Tyroller
Producer: Julian Fischer
Director: Neil Stubbings
Project Lead: Jens Kindler
Music & Sound Design: Michael Fakesch
Voice Dee: Deidre
Voice „Deesigner“: David Ingram
Voice Recording „Deesigner“: Daniel Erl, Eleven Audio