The result: a dynamic 5-minute animated film displayed on not just one, but two massive 8K LED walls, each anchoring a side of Sonnen’s booth.
This large-scale dual-display installation created an immersive visual experience, drawing visitors in from multiple angles and establishing a strong, unified identity for Sonnen throughout the event. A holographic projector added an extra layer of innovation, making the centerpiece - a visualization of Sonnen’s smart energy system - appear to float in mid-air.
From concept to final frame, we crafted a cinematic narrative that reflected Sonnen’s innovation and vision: vibrant, engaging, and unmistakably future-focused.
A huge thank you to Sonnen GmbH and psbrands for entrusting us with this high-impact project and giving us the opportunity to contribute to a tradeshow presence that truly stood out.
If you want to watch the official coverage-film of the show (which you should) head this way to Sonnen.
Look and Style Development
Credits
Client: Sonnen GmbH
for Sonnen: Thorsten Bald, Alexa Czehowsky
Agency: ps brands
Aixsponza
CD: Christian Tyroller, Matthias Zabiegly
Producer: Julian Fischer
AD: Sermin Kaynak
3D: Christian Scheck, Holger Aumüller, Elisabeth Schlichtner, Patrick Zimmermann, Timo Peiseler, Tom Gaiger
Sound: Michael Fakesch
















