Nike Techfleece

Freezing cold winds and icy rains, grim weather conditions yet you're outside? Nikes Techfleece line of products will keep you warm. And they'll keep you agile in all their lightweight quality. Turn freezing into fleecing!

This collection pushes the boundaries of style through the evolution of modern fleece, featuring fresh new silhouettes and new fabrications. Engineered Nike Tech Fleece combines with knit innovation to deliver a new expression of lightweight warmth.

Development

From zero to hero in three rounds. Together with Nike Sportswear | Global Brand Design we could put our skills in the whole creative development process. Three rounds of presentation-feedback-changes have been used until we got the thing nailed down. Here's what we presented:

Awarded by

Stashmedia STYLE FRAME design conference

Credits

Client: Nike Sportswear | Global Brand Design
Producer: Jess Puttermann
Brand Design Director: Andre Simmons

Producer Aix: Julian Fischer
Creative Director: Christian Tyroller
Director: Manuel Casasola Merkle, Christian Tyroller
Technical Director: Manuel Casasola Merkle, Matthias Zabiegly
Compositing: Sylvi Rössler, Manuel Voss
Music: Michael Fakesch, Designingsounds

3d Layout: Lukas Eberle, Nejc Polovsak, Elisabeth Schlichtner, Vincent Schwenk, Moritz Schwind, Jan Sladecko, Benno Verschüren, Matthias Zabiegly, Santi Zoraidez, Ondrej Zunka
3d Production: Leo Akinbiyi, Lukas Eberle, Patrick Hecht, Jens Kindler, Lars Korb, Moritz Schwind, Jan Sladecko, Philipp Strasser, Ondrej Zunka